OCAF supports project marketing costs, broadly defined, including:
- In-market and out-of-market ad buys (traditional, digital, social media, etc)
- PR campaigns
- Printed collateral
- Website redevelopment
- App development
- Rebranding campaigns
- Creative production of marketing materials (phtography, videography, graphic design)
(In-house staffing costs are not eligible, but costs associated with contracted marketing and PR planning and implementatation should be included in your proposed marketing budget)